
3 ways packaging aids brand marketing
“You eat with your eyes first!” It is true, and it is hardwired into our brain. Anything that looks beautiful is appealing to our eyes, as well as other senses. This also...
02/24/2022
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“You eat with your eyes first!” It is true, and it is hardwired into our brain. Anything that looks beautiful is appealing to our eyes, as well as other senses. This also...
02/24/2022
There is a lot of confusion around brand. It’s one of those words widely used but not widely understood. Is it just a logo, a color palette and a trendy sans serif font? Or is...
02/09/2022
“You eat with your eyes first!” It is true, and it is hardwired into our brain. Anything that looks beautiful is appealing to our eyes, as well as other senses. This also...
08/18/2021
There is a lot of confusion around brand. It’s one of those words widely used but not widely understood. Is it just a logo, a color palette and a trendy sans serif font? Or is...
07/31/2021
10 Truths About Marketing After the Pandemic There’s no going back to the old normal. by Print Summary. The Covid-19 pandemic upended a marketer’s playbook, challenging the...
03/24/2021
Do you have trouble getting results from your agency's new business outreach emails? If so, you might be doing it wrong. This post will discuss four common ways agencies get...
03/20/2021
11 Simple Steps for a Successful Brand Building Process Pin257 1.8K Shares Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company...
03/09/2021
Get more Inspiration When sales and brand equity move in the same direction While a correlation between sales and brand equity may be expected, you need to dig deeper to...
02/15/2021
Most B2B marketers are focused on the bottom of the funnel. Investment in brand, however, will ultimately create far more value for your business. Imagine for a moment that you...
01/08/2021
Reputation management is one of the hottest phrases and concepts in the world of online marketing, business and branding today. Not only is it a multibillion-dollar industry,...
11/16/2020
Are you using brandstorytelling in your content marketing strategyto wow your readers? If you’re not, you are missing out on a fantastic conversion driver. Why? Because content...
11/03/2020
Marketing your company’s product or service can prove to be a costly undertaking, especially for small businesses. If you are not equipped with much information, your company...
11/03/2020