The market is flooded with blog articles. So how does your content have a chance of standing out? And while blog competition increases, click-throughs on display ads have continued to decrease. In fact, the average click-through rate of display ads is a
2022-11-06
There’s no doubt about it: when it comes to getting the word out about your solutions, video ads work. And there’s plenty of data to back this up — marketers who use video see nearly 50 percent faster revenue growth than those who don’t, according to
2022-11-02
How to choose the right video style It’s highly likely your business will make lots of different kinds of videos. Choosing the right video style for each one means thinking about your goals for that video, whether it’s evergreen content or a campaign.
2022-11-01
Video marketing is no longer a growing trend. It’s a marketing behemoth that every brand should be exploring. In fact, Cisco’s “Visual Networking Index” report predicts that, by 2021, video will likely account for 82% of all consumer internet
2022-11-01
Video marketing has become a huge part of business-to-consumer (B2C) marketing. With every passing day, video marketers are getting more experienced and savvy, but many businesses who are just beginning to experiment with video are still making the worst
2022-10-31
You can shoot great video on your mobile phone without a video crew or a studio full of equipment and still get professional quality video. Sure, a crew of video professionals and high quality gear can help, but fear not! These aren’t necessary to shoot
2022-10-31
Prev Article Next Article I was emailing with a prospective customer recently who I had identified as a company with a good product and story to tell via video, but with an underperforming YouTube channel. I thought HEY.com could help with their use of
2022-10-21
The world has gone crazy over video content—we’re consuming video materials at a frantic pace and in enormous amounts. The best indicator to demonstrate that video content has become a real trend in communication is the fact that the two major social
2022-10-17
It’s no secret that the use of video in content marketing is on the rise. And, it’s certainly not a tactic to be taken lightly.In fact, YouTube is now the second largest search engine on the web and while video marketing is frequently an afterthought, its
2022-10-17
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