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Coding For SEO: 10 Ways Coding Skills Can Improve SEO Efforts

Coding For SEO: 10 Ways Coding Skills Can Improve SEO Efforts

That error can happen when a Facebook pixel code is placed in the wrong place within the Another example of how a lack of coding knowledge influences SEO is the 400 error response message. Some SEOs believe a 400 error code is a bad thing because they see

TikTok launches new ad solutions with smarter targeting and amplified product discovery – TechCrunch

TikTok launches new ad solutions with smarter targeting and amplified product discovery – TechCrunch

TikTok announced today that it’s launching a new commerce ad suite called “Shopping Ads” to make it easier for brands to advertise on the platform. The company is currently testing three formats of Shopping Ads, including Video Shopping Ads, Catalog

How To Effectively Perform Keyword Research For Ecommerce

How To Effectively Perform Keyword Research For Ecommerce

Keyword research is an essential component of any ecommerce SEO strategy. It gives direction regarding what to optimize for and reveals vital information on how to grow your online business. It also helps you understand the landscape and the search terms

The State of Digital Accessibility: Three Key Challenges

The State of Digital Accessibility: Three Key Challenges

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Earlier this year, the Department of Justice (DOJ) published its first web accessibility guidance in 10 years. It was meant

Seven Reasons Why Email Marketing is Essential for Business Growth

Seven Reasons Why Email Marketing is Essential for Business Growth

When deciding where to invest your money in marketing avenues, email marketing should not be overlooked. It’s true that many emails can be left unread, however, some of the most crucial interactions for businesses happen via email. With that being said,

Experiential Marketing Comes Back Strong ― But Changed - Advantage Solutions

Experiential Marketing Comes Back Strong ― But Changed - Advantage Solutions

Experiential Marketing Comes Back Strong ― But Changed 09.22.2022 Share It Social campaigns can no longer be a bolt-on to an experiential marketing plan." The worldwide trauma of the pandemic taught us many things about humanity, including our deep need to

The Most Common SEO Issues for News Publishers

The Most Common SEO Issues for News Publishers

I’ve audited many publishing sites over the years - well over 50 at last count - and suffice to say I’ve seen certain patterns emerging. Many publishing sites tend to suffer from the same types of SEO issues. A while ago Itweeted a short threadwhere I

Why Brand Awareness Is The 5th Pillar Of SEO

Why Brand Awareness Is The 5th Pillar Of SEO

Search engine optimization (SEO) is a marketing practice for increasing a website’s organic traffic through search engines. It consists of techniques in four key areas: keyword and content, technical SEO, on-site SEO, and off-site SEO. These four areas

Basics Of JavaScript SEO For Ecommerce: What You Need To Know

Basics Of JavaScript SEO For Ecommerce: What You Need To Know

JavaScript (JS) is extremely popular in the ecommerce world because it helps create a seamless and user-friendly experience for shoppers. Take, for instance, loading items on category pages, or dynamically updating products on the site using JS. While this

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