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6 Mobile Ecommerce Trends to Drive Sales

6 Mobile Ecommerce Trends to Drive Sales

The main challenge for any ecommerce business is standing-out and reaching customers, which can be incredibly difficult among the competition. All the more difficult, too,...

Why SEO is a great investment, not just a cost 

Why SEO is a great investment, not just a cost 

Companies make investments all the time. The intention of any investment is to fund something now that will deliver a return later. So why is the investment not there for an...

9 Tips to Build the Best Product Images

9 Tips to Build the Best Product Images

The product detail page on an ecommerce site is where a shopper usually decides to buy. And when the shopper is about to make the decision, there are few things more important...

Ecommerce Success Hinges on the Entire Digital Experience

Ecommerce Success Hinges on the Entire Digital Experience

Retail organizations are struggling to provide seamless digital experiences, but ironically, their own internal organizations can be part of the problem.  That’s because the...

9 Social Media Tips for Online Retailers - AddThis

9 Social Media Tips for Online Retailers - AddThis

For the modern business owner, social media is an essential part of a solid marketing strategy. And for online retailers like you, it can be one of the most effective and...

Amazon dominates every market it touches — now it’s coming for fashion

Amazon dominates every market it touches — now it’s coming for fashion

Last week, Amazon gave Chicago Bulls shooting guard Dwyane Wade his own boutique of sorts. “Bringing my style game to @amazonfashion with my own online store,” said Wade in an...

How Cosabella Successfully Hit The Reset Button With An AI Assist

How Cosabella Successfully Hit The Reset Button With An AI Assist

Cosabella is known among connoisseurs of fine undergarments as purveyors of luxury lingerie valued particularly for being well made and comfortable.  And, after 35 years in the...

Bring E-Commerce Advantages In-Store

Bring E-Commerce Advantages In-Store

The most powerful advantage that e-Commerce retailers hold over brick-and-mortar retailers relates to the ability to instantaneously identify customers and their purchasing...

QVC: How a media, retailing hybrid approaches digital transformation | ZDNet

QVC: How a media, retailing hybrid approaches digital transformation | ZDNet

Is QVC a media company or a retailer going through a digital transformation? The answer: Probably a little of both. That's one big takeaway from my chat with Alex Miller,...

Web CMS vs. PIM: Which to Use for Ecommerce Catalogs?

Web CMS vs. PIM: Which to Use for Ecommerce Catalogs?

Ecommerce is harder to execute than originally expected. Companies — both B2B and B2C — have near-unanimously come to this conclusion after a few years in the ecommerce space....

2017 SEO Checklist for Product Detail Pages

2017 SEO Checklist for Product Detail Pages

Product detail pages are an online merchant’s most potent persuasion and conversion tools. Making those pages findable and desirable on search engine results pages should...

How to Use Email Marketing Segmentation to Grow Your Business

How to Use Email Marketing Segmentation to Grow Your Business

If you asked customers what’s the one thing they want more of from retailers, they’d say personalized customer experiences. Customers don’t want to be seen as nameless faces in...