Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today. Cancer Research UK has launched a new integrated creative platform...
09/16/2025
On this week’s episode of The MadTech Podcast, Paul Kasamias, managing partner at Performics, joins ExchangeWire’s Grace Dillon and Lindsay Rowntree to discuss the latest news...
09/15/2025
The draw of the Chinese consumer market lies in its size. With a fast-growing middle class and increasing household wealth, it’s no wonder that China continues to attract...
09/14/2025
The Travel Vertical Weekly stories curated exclusively for digital tourism marketers Phoenix Taps Price, People News & Lots of Jobs May 25, 2021 by Laurie Jo Miller Farr Leave a...
09/13/2025
The chart shown above is an evolution of one that I helped create at Kantar. It is my attempt to summarize as clearly and simply as possible the process by which people choose...
09/12/2025
Welcome to the new subscribers who have joined us since the last post. Today this email is going out to 774 amazing individuals! If you’re reading this but haven’t subscribed,...
09/11/2025
The travel accommodation business cut sales and marketing spend by 28% to $229m over the first quarter of 2021, “primarily” a result of slashing performance marketing...
09/10/2025
Sales Have Ended Ticket sales have ended Missed this event? Scriberia will be running it again, so do have a look on Eventbrite for the next one. And do sign up for our...
09/09/2025
The Travel Vertical Weekly stories curated exclusively for digital tourism marketers People Are Talking About Jobs May 11, 2021 by Laurie Jo Miller Farr Leave a Comment Mark...
09/08/2025
Just when local news outlets were ramping up audience events as a way to increase revenue and engagement, the pandemic hit. So their events programs were devastated,...
09/07/2025
“The short answer is simple – we had to,” replies Stephen Whitehead, chief brand, marketing and corporate affairs officer, when asked why they decided to rebrand Standard Life...
09/06/2025
The life of a social media manager can be chaotic at times. New platforms emerge, features are rolled out on different channels, and what is “trending” can change from one day...
09/05/2025