Articles about brand marketing


Why Brand Marketing Resurgence in Necessary

Last updated: 08/19/2020

I can tell in less than five minutes if a brand’s content and social media presence is going to drive success. It starts with a two-minute conversation with the CMO or CEO...

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Brand marketing in a crisis: why you should be loud

Last updated: 08/11/2020

No brand evaluation would be complete without taking into account the impact of coronavirus. The pandemic that swept the world and sent people panic buying toilet paper also...

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Positioning Your Brand in a Competitive Space

Last updated: 08/04/2020

We often cover a variety of digital marketing topics here at Pagely, but rarely do we (and others) mention the importance of branding. That ends today, as we draw from our own...

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How Custom Labelling Can Improve Your Brand Image In 2020

Last updated: 07/18/2020

How Custom Labelling Can Improve Your Brand Image As a business owner, you’ll understand that much goes into building a brand image.  One of the quickest ways to communicate...

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6 Marketing Shifts to Create an Experiential Content Approach

Last updated: 03/05/2020

As part of an overall marketing strategy, content has been traditionally thought of and managed tactically: a list of deliverables for a campaign or product descriptions for a...

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How to Plan a Winning Marketing Strategy | Growth Hackers

Last updated: 03/05/2020

How to Plan a Winning Marketing Strategy Social Media Tags Every experienced business owner knows that the survival of his business mainly depends on its marketing strategy ....

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5 Emerging Brand Trends For 2020 | Branding Strategy Insider

Last updated: 01/21/2020

As we enter the final year of the decade we want you to understand what is at stake for brands. Not by making predictions, but by analyzing the recent history and evolution of...

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8 Key Steps To Successful Instagram Marketing | Growth Hackers

Last updated: 10/13/2019

8 Key Steps To Successful Instagram Marketing Tags 8 Essential Steps To Success In Your Instagram Marketing Campaign Instagram currently boasts of over 700 million users from...

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Measuring the influence of brand marketing on sales

Last updated: 07/09/2019

Effective brand marketing increases the probability of consumers either picking a brand or paying more for a brand when it is time to buy.  But what data and analytic approaches...

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3 ways packaging aids brand marketing

Last updated: 05/01/2019

“You eat with your eyes first!” It is true, and it is hardwired into our brain. Anything that looks beautiful is appealing to our eyes, as well as other senses. This also...

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