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Council Post: 10 Areas To Dedicate The Bulk Of Your Social Media Budget To (And Why)

Council Post: 10 Areas To Dedicate The Bulk Of Your Social Media Budget To (And Why)

When it comes to social media marketing, much of it can be done on a limited budget—or sometimes even for free. It costs nothing to create an account and start posting, but...

How marketing is key in consumer decision-making, simplifying choices & building trust - Exchange4media

How marketing is key in consumer decision-making, simplifying choices & building trust - Exchange4media

The idea of implementing a pull-based marketing strategy in health insurance happens to be the right way forward, given that a large part of the Indian demographic, particularly...

6 Tips To Help You Find The Right TikTok Influencers

6 Tips To Help You Find The Right TikTok Influencers

As TikTok becomes the latest trendy social network, marketers are increasingly trying to join the channel. Many gen Zs use it for entertainment, creating an excellent...

How to Make Social Media Marketing Work for Your B2B Company

How to Make Social Media Marketing Work for Your B2B Company

To B2B social or not to B2B social? That’s been an ongoing question since the dawn of social media. Most companies today would agree that social media is a necessary component...