Go Bigger with Jellysmack → Most creators today are pressing publish for more than just the fun of it. Creators we speak to are certainly moved to make something unique, but...
02/18/2023
John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Marketing Against the Grain, hosted by Kip Bodner. And Keion Flanigan is brought to...
01/30/2023
What do the polls say? That’s what many election followers are wondering as we are now less than a week away from Election Day in the 2022 midterms. Will the Democrats hold the...
01/27/2023
TikTok is the trending app of the moment, which of course, also now has many brands looking into the opportunities for TikTok for advertising, and how they can tap into the...
01/27/2023
We Need To Talk About Dialogue Marketing How classic formats from catalogues and direct mail to events and product sampling can be optimised in a data-driven world By Maren...
01/26/2023
You are getting a free preview of a TIME Magazine article from our archive. Many of our articles are reserved for subscribers only. Want access to more subscriber-only content,...
01/19/2023
In my last post,I looked back to the beginning of 2007, and two events that I think marked the start of the 21st century. It now looks like we’re at the end of the first era of...
01/13/2023
Editor’s note: Today’s column is part of a series with Snap on augmented reality. Below, Nina Mishkin, director of brand strategy, outlines the findings from a study on AR’s...
01/12/2023
Publishers often express concerns about the programmatic open market, but Bloomberg Media took a more decisive step recently. The company said it would stop serving open-market...
01/09/2023
Farewell from Protocol Jamie Condliffe November 15, 2022 We launched Protocol in February 2020 to cover the evolving power center of tech. It is with deep sadness that just...
01/09/2023
As we approach Thanksgiving, I want to give thanks to an oft-overlooked little item that hearkens back to a simpler time. I’m grateful to the teachers and educators who pushed...
12/14/2022
Procter & Gamble and Unilever have both aggressively pushed for more transparency in the murky digital media landscape in recent years, even threatening to pull back on digital...
12/11/2022
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