Last updated: 04/13/2021
In the search for profitable organic growth, more and more companies are making major investments in optimizing the end-to-end customer experience – every aspect of how...
Last updated: 04/12/2021
Generally, entrepreneurs have a decent understanding of running a business and the various things they can do to expand the trade. However, branding is something that many...
Last updated: 04/09/2021
The year is off to a challenging start with brands and ad agencies in many markets still trying to figure out which channels to spend their budgets on. But as we all know, most...
Last updated: 04/07/2021
Many companies are embracing technology. They are finding ways to serve the customer using digital tools. Self-service tools give customers control over their experience....
Last updated: 04/03/2021
In the modern era of mobiles devices and social media, any brand can instantly become a viral sensation — or a viral nightmare — and it oftentimes doesn’t take much for either...
Last updated: 04/02/2021
Today’s consumer is looking for more personalized, meaningful brand interactions. How can you better connect to maximize your marketing ROI? On March 24, I moderated a Search...
Last updated: 04/02/2021
Humanizing Your Brand on Social Media Humanizing Your Brand on Social Media March 30, 2021 Buffer 0 Shares “Be yourself,” is probably one of the most common advice people give...
Last updated: 03/31/2021
Customer Experience Could Be The Reason Your Online Shoppers Aren’t Converting Written by Himanshu Rauthan All humans — including your customers — are emotional...
Last updated: 03/30/2021
Unfortunately, many brands don’t take the time to think about cultivating a unique voice. They treat it as more of an afterthought. As a result, they fail to portray a...
Last updated: 03/29/2021
Marketing success boils down to one thing: your audience’s trust. When you humanize your brand with authentic content, you can build the kind of trust that makes your company...
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