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How Brands Can Use AI For Strategy Work

How Brands Can Use AI For Strategy Work

Very few things live up to the hype, but AI just might. If the Internet drove the last 25 years of marketing and branding, AI will likely drive the next 25. It will underpin...

How To Create Engaging Social Media Content: 12 Tips To Drive Results

How To Create Engaging Social Media Content: 12 Tips To Drive Results

Social Media How To Create Engaging Social Media Content: 12 Tips To Drive Results You may think that creating content is easy, but continuously generating new posts can be...

Council Post: Personal Branding, Part 2: The Top Seven Tips

Council Post: Personal Branding, Part 2: The Top Seven Tips

Cofounder ofThe Market Vibe, a digital marketing agency that helps brands enter their next phase of growth. Personal branding can have powerful benefits for businesses, as I...

Nutrition-Focused Instacart Health Launches, Gives Brands Initiative To Connect With Consumers

Nutrition-Focused Instacart Health Launches, Gives Brands Initiative To Connect With Consumers

Instacart launched a health initiative Wednesday focused on products, partnerships, research and policies to help consumers make better nutritional choices and highlight the...

Effective Brand Building in the Metaverse

Effective Brand Building in the Metaverse

There is a growing awareness that brand-building in the metaverse can shift your marketing onto a new playing field. Or is it multiverse? With all the commotion surrounding...

How to spot fake Instagram followers

How to spot fake Instagram followers

The spammers. The scammers. And you. Telemarketers and junk mail has evolved in the digital age to a behemoth of persistent trickery. In Scammed, we help you navigate a...

A Branding Geek's Five Brand-Naming Rules You Shouldn't Hesitate to Break

A Branding Geek's Five Brand-Naming Rules You Shouldn't Hesitate to Break

Steve Jobs was clearly not one for following rules. In his biography of Jobs, Walter Isaacson writes that Jobs named his company Apple in the late 1970s because he was...

How to Download TikTok Videos (Without a Watermark)

How to Download TikTok Videos (Without a Watermark)

You've probably got TikTok, like a billion other people. You're probably addicted. Swiping through fast-paced, looping content that runs the gamut from over-used memes to...

Council Post: How To Build Brands That Resonate

Council Post: How To Build Brands That Resonate

The term “brand” is often bandied about and rarely defined. It can be tied to reputation, value propositions or culture—but Jeff Bezos coined one great definition: “Your brand...

What Is The Business Impact Of Web3?

What Is The Business Impact Of Web3?

Web3 technology is gaining traction — and in many ways, it is leading the charge of political and economic revolution. Many leaders and innovators are taking up the challenge of...

The Death & Afterlife of Content Marketing [Podcast]

The Death & Afterlife of Content Marketing [Podcast]

In content marketing, trust is the most critical factor. But with all the updates happening now, will this still hold, and will content marketing die off soon? Vitor Peçanha,...

Twitter Marketing Best Practices: How to Find Success on the Platform

Twitter Marketing Best Practices: How to Find Success on the Platform

I’ve been using Twitter actively since 2007. Over the years, I have used the app differently, but it has always been a place for me to learn, share information, and engage...