4 Strategies to Level Up Your Personal Branding
While you might not think of yourself as a brand, the way you present yourself to the world, whether online or in person, is your personal branding. Like a business, you need...
09/25/2023
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B2B Reads: Defining Habits, Human Capital, and Overthinking - Heinz Marketing
In addition to our SundayApp of the Weekfeature, we also summarize some of ourfavorite B2B sales & marketing postsfrom around the webeach week. We’ll miss a ton of great stuff,...
09/04/2023
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Mix And Match Can Bolster Sales, But Does It Beat Buying A Brand?
Mayochup, anyone? How about some Mayomust on that sandwich or some Ketchili on that hamburger? Maybe you’d prefer a little honeyracha? While mixing and matching is nothing new,...
09/04/2023
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How Brands Can Use AI For Strategy Work
Very few things live up to the hype, but AI just might. If the Internet drove the last 25 years of marketing and branding, AI will likely drive the next 25. It will underpin...
08/26/2023
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How To Create Engaging Social Media Content: 12 Tips To Drive Results
Social Media How To Create Engaging Social Media Content: 12 Tips To Drive Results You may think that creating content is easy, but continuously generating new posts can be...
08/15/2023
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Council Post: Personal Branding, Part 2: The Top Seven Tips
Cofounder ofThe Market Vibe, a digital marketing agency that helps brands enter their next phase of growth. Personal branding can have powerful benefits for businesses, as I...
08/14/2023
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Nutrition-Focused Instacart Health Launches, Gives Brands Initiative To Connect With Consumers
Instacart launched a health initiative Wednesday focused on products, partnerships, research and policies to help consumers make better nutritional choices and highlight the...
08/08/2023
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Effective Brand Building in the Metaverse
There is a growing awareness that brand-building in the metaverse can shift your marketing onto a new playing field. Or is it multiverse? With all the commotion surrounding...
08/06/2023
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How to spot fake Instagram followers
The spammers. The scammers. And you. Telemarketers and junk mail has evolved in the digital age to a behemoth of persistent trickery. In Scammed, we help you navigate a...
08/02/2023
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A Branding Geek's Five Brand-Naming Rules You Shouldn't Hesitate to Break
Steve Jobs was clearly not one for following rules. In his biography of Jobs, Walter Isaacson writes that Jobs named his company Apple in the late 1970s because he was...
08/01/2023
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How to Download TikTok Videos (Without a Watermark)
You've probably got TikTok, like a billion other people. You're probably addicted. Swiping through fast-paced, looping content that runs the gamut from over-used memes to...
07/31/2023
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Council Post: How To Build Brands That Resonate
The term “brand” is often bandied about and rarely defined. It can be tied to reputation, value propositions or culture—but Jeff Bezos coined one great definition: “Your brand...
07/21/2023
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