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Ask for More Referrals

Ask for More Referrals

For many salespeople, asking for a referral can be an intimidating prospect. It’s the process of asking a happy customer to recommend you to someone in their network who could...

Study: Marketers Increasing Investment in Direct Mail

Study: Marketers Increasing Investment in Direct Mail

The findings come as research shows that end-recipients are wearying a bit on digital approaches. Metaverse marketing hasn’t taken over quite yet. A central finding of a new...

Want More Sales, More Profits? Go Deeper / PromoJournal - Cliff's Notes

Want More Sales, More Profits? Go Deeper / PromoJournal - Cliff's Notes

I question the sales and marketing activity of most salespeople. Over the years, I have worked with hundreds of sales professionals, in the process, I have found most deal with...

Delegate CX Strives to Boost Productivity and Business — commonsku Blog

Delegate CX Strives to Boost Productivity and Business — commonsku Blog

Resources for the Promotional Products Industry Delegate CX Strives to Boost Productivity and Business Something just wasn’t clicking. Craig Dunlap owned a promo distributorship...

What You Need to Know to Get Your Clients' Packaging Noticed — commonsku Blog

What You Need to Know to Get Your Clients' Packaging Noticed — commonsku Blog

Resources for the Promotional Products Industry What You Need to Know to Get Your Clients' Packaging Noticed Packaging is a consumer’s first encounter with a brand—and the one...

Top Ten Lessons from 30 Years in Business / PromoJournal - From Good to Great

Top Ten Lessons from 30 Years in Business / PromoJournal - From Good to Great

I feel as if I started my business just a few years ago, but on July 7it will be 30 years since I hung out my Gossett Marketing shingle. It has been quite a good ride. Of...

Top Ten Lessons from 30 Years in Business / PromoJournal - From Good to Great

Top Ten Lessons from 30 Years in Business / PromoJournal - From Good to Great

I feel as if I started my business just a few years ago, but on July 7it will be 30 years since I hung out my Gossett Marketing shingle. It has been quite a good ride. Of...

Want More Sales, More Profits? Go Deeper / PromoJournal - Cliff's Notes

Want More Sales, More Profits? Go Deeper / PromoJournal - Cliff's Notes

I question the sales and marketing activity of most salespeople. Over the years, I have worked with hundreds of sales professionals, in the process, I have found most deal with...

How to Find Content for Social Media

How to Find Content for Social Media

Social media is a beast. It’s not something that can be mastered in one sitting. It takes research, a lot of practice, and knowledge of what works for your company. Heck, I’ve...

Promotional Products, But Make Them Plantable

Promotional Products, But Make Them Plantable

The Cancer Treatment Centers of America came to Symphony Seed Papers (asi/74930) with an issue. The national network of cancer care centers had cleaned up its prayer wall and...

Can This Technology Radically Change Your Promo Business? / PromoJournal - The Only Constant is Change

Can This Technology Radically Change Your Promo Business? / PromoJournal - The Only Constant is Change

“If we get a 3D printer at the office, the first thing I'm printing with it is a new 3D printer just for me!” — The Covert Comic What was once a science-fiction dream has...

These Two Entrepreneurs Form A Promo Supply Chain All Their Own

These Two Entrepreneurs Form A Promo Supply Chain All Their Own

Tameka Peoples, founder and CEO of Seed2Shirt, and Cher’Don Reynolds, CEO and founder of ShePrintsIt, can both fall into the habit of talking about their partnership in the same...