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What is Upcycling?

What is Upcycling?

We all know how to reduce, reuse and recycle; the three “r’s” we learned by heart to reduce post-user consumption. In the promotional products industry, we often brainstorm how...

What is Your Value? / PromoJournal - Cliff's Notes

What is Your Value? / PromoJournal - Cliff's Notes

Pause for a moment and ask yourself this question If a client wanted NOTHING from you but your talent, your work ethic, your creative mind…what exactly would an hour of your...

Without People, Brands Have No Meaning / PromoJournal - Pursuit of Purpose

Without People, Brands Have No Meaning / PromoJournal - Pursuit of Purpose

Brands are so much more than a mark, a color or a familiar phrase.  Brands are the combination of all of the sensory messages that they consistently send and the emotions and...

Compliance Experts Discuss Promo’s Sustainable Future

Compliance Experts Discuss Promo’s Sustainable Future

Sustainability is an increasingly prominent aspect of the promotional products field, and the focus of the final education day at the 2022 PPAI Product Responsibility Summit....

Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

To flourish and remain relevant in this highly competitive and rapidly changing industry environment, you must be very clear about who you are, what you are and what you deliver...

7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry — commonsku Blog

7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry — commonsku Blog

Resources for the Promotional Products Industry 7 Trends That Are Changing Sales Compensation Models in the Promotional Products Industry In this new series on sales...

Promo Companies Reveal The Benefits That Keep Great Workers

Promo Companies Reveal The Benefits That Keep Great Workers

Industries across the spectrum are struggling to find and retain employees in today’s labor landscape. The promotional products industry is no different. Most of us have heard...

When Times Get Tough... / PromoJournal - The Only Constant is Change

When Times Get Tough... / PromoJournal - The Only Constant is Change

It’s the perfect storm of challenges for us as salespeople as we slide into the second half of the year.  Let’s start with the logjams strangling most major U.S. ports, which...

Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

Are You Ready to Take the Lead? / PromoJournal - Pursuit of Purpose

To flourish and remain relevant in this highly competitive and rapidly changing industry environment, you must be very clear about who you are, what you are and what you deliver...

Q&A: How Not to Avoid Awkward Conversations

Q&A: How Not to Avoid Awkward Conversations

Solid conversational skills are a cornerstone of business, in the promotional products world and beyond. Whether it’s making a great first impression on a job interview,...

7 Ways To Make Instagram and TikTok Work for You

7 Ways To Make Instagram and TikTok Work for You

Instagram and TikTok are the wild west of social media platforms these days. They seem untamed, with only the masterful few being able to conquer them. So, with this frontier of...

Preppy Styling Is a Promo Classic

Preppy Styling Is a Promo Classic

Academia-inspired looks have been trending in fashion and retail lately, but in the promotional products world, they never faded away. First it was monochromatic outfits, then...