Articles about advertising


How to Get Results on Social Media Without a Million-Dollar Budget

Last updated: 06/16/2020

Our consumers have learned what inadequate social media efforts look like, and they’re tired of direct response advertising. People are tired of businesses marketing to them on...

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Boost Your Brand By Telling Story On Instagram

Last updated: 06/09/2020

Almost every brand is using Instagram today, and there is a good reason for that. Social media became a very credible source of marketing and advertising for most brands over...

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How to Deploy a Successful Communications Strategy During COVID-19

Last updated: 06/09/2020

COVID-19 is putting businesses everywhere under a microscope. Some have seen this as an opportunity to make a buck off the situation. Others, hesitant to make a wrong move, do...

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Advertisers Who Adapt Will Be the Ones Who Succeed

Last updated: 05/24/2020

Stay-at-home guidelines didn’t start the remote work movement, but they definitely accelerated it, and the successful transition by many companies to a dispersed workforce has...

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8 ways retailers can move surplus inventory during COVID-19 - Search Engine Land

Last updated: 05/19/2020

Retailers have been forced to adapt to a new marketing landscape in light of COVID-19. Some retailers have successfully pivoted to new consumer demands, leveraging their...

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How to Set Your Digital Marketing Agency Up for Success - Social Media Explorer

Last updated: 05/17/2020

by Annika Bansal | May 14, 2020 Digital marketing is the most important type of marketing that can be done in today’s age of technology. Traditional marketing and advertising...

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How to Stay Creative With an SEO-Driven Content Strategy

Last updated: 05/14/2020

When I first joined HubSpot's blogging team in January 2018, I loved our writing process. Once a month, we all met in a conference room with a list of ideas on Google Docs which...

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Five Phases For Effective Brand Design

Last updated: 04/10/2020

Harvard Business Review recently featured an article on Design Thinking. California Management Review, the journal from UC Berkeley’s Haas School of business devoted its entire...

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How to Plan Content for a New Product Launch | Website Designs Content

Last updated: 04/08/2020

When you are planning a new product launch, there are some key pieces of content you will need in order to help generate sales quickly and easily. Even now the sales letter is...

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Pro Tip: 3 important XML sitemap checks to improve your SEO - Search Engine Land

Last updated: 03/28/2020

Sign up for our daily recaps of the ever-changing search marketing landscape. See terms. An XML sitemap is like a roadmap for search engines of the URLs within your website....

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