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If Your Leadership Makes You Too Busy for These 3 Things, You're Performing Worse Than You Think

If Your Leadership Makes You Too Busy for These 3 Things, You're Performing Worse Than You Think

When things are stable and you're not faced with economic hardship and the stress of laying off employees or pivoting your business model to survive, life for the average leader...

Marketing winners and losers of the week

Marketing winners and losers of the week

 The sportswear giantdebuted its first global maternity training program, which is meant to help women continue to exercise and train throughout their pregnancies. Called Nike...

With commerce at the center, how an Instagram influencer turned Amazon Live host

With commerce at the center, how an Instagram influencer turned Amazon Live host

This article is part of a cross-brand Digiday Media series that examines how the creator economy has evolved amid the Covid-19 pandemic. Explore the full...

Marketing winners and losers of the week

Marketing winners and losers of the week

The pizza giant had the most likable TV ad in the quick-service restaurant category in the first half of 2022, according to recent data from iSpot. The “More Than Pizza”...

Elon Musk taking over Twitter, but most marketers not worried 

Elon Musk taking over Twitter, but most marketers not worried 

Search Engine Land » Channel » Social » Elon Musk taking over Twitter, but most marketers not worried  Elon Musk taking over Twitter, but most marketers not worried  Despite...

10 Things Unstoppable People Do That Average People Don't

10 Things Unstoppable People Do That Average People Don't

10 Things Unstoppable People Do That Average People Don't Most people can't handle success, authority, or privilege. It destroys them. It makes them lazy. Are you unstoppable or...

The growing creator economy: Creators divulge the social media platforms that actually earn them money

The growing creator economy: Creators divulge the social media platforms that actually earn them money

This article is part of a cross-brand Digiday Media series that examines how the creator economy has evolved amid the Covid-19 pandemic. Explore the full series here. Over the...

The Definitive 5-Step Email Marketing Guide for Success

The Definitive 5-Step Email Marketing Guide for Success

(This post contains affiliate links.  Read my full disclosure .) Regardless of many predictions that email would disappear someday, it is alive and well. With the average...

‘We Do Crazy Stuff': How Cinemas Are Going Beyond Studio Marketing to Lure Moviegoers Back

‘We Do Crazy Stuff': How Cinemas Are Going Beyond Studio Marketing to Lure Moviegoers Back

"If you build it, they will come." Universal's president of domestic theatrical distribution borrowed the iconic line from "Field of Dreams" during the studios slate...

These 14 Benefits of Content Marketing are Why You Should Invest More in Content

These 14 Benefits of Content Marketing are Why You Should Invest More in Content

No matter what size your business is, you’re probably interested in knowing how to increase sales. In fact, even businesses with a strictly local reach need to reach out in...

Blue Ocean SEO Strategy — Whiteboard Friday

Blue Ocean SEO Strategy — Whiteboard Friday

The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. If you're familiar with the blue ocean...

Marketing Briefing: Marketers are going all in on metaverse marketing, but is it premature?

Marketing Briefing: Marketers are going all in on metaverse marketing, but is it premature?

In recent months, marketers have seemed to be more and more bullish on the metaverse. Pitches for various metaverse activations — some with in-person extensions — have been...