Should you hire an influencer marketing agency?
What is an influencer marketing agency? The effectiveness of traditional media is declining. Consumers increasingly use social media sites like Facebook, Instagram, and YouTube...
02/03/2023
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Proforma Color Press
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32 Predictions for Social Media Marketing in 2023
We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline, TikTok continues to rise,...
02/03/2023
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Why Brands Shouldn't Avoid Influencers With Unfiltered Political Views
As we near the close of another election cycle, we’re reminded of a new reality: the divide that used to exist between politics, brands, and their surrounding ecosystems is no...
02/03/2023
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Hydrogen: Shopify’s opinionated framework for building headless e-commerce
The February ‘23 release of Hydrogen will bring significant advancements in developer experience and performance, and a suite of new tools specific to Shopify storefronts. Much...
02/02/2023
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5 Sales Rep Best Practices To Drive Sales in 2023
Are you hitting your targets? If not, you aren’t alone: Only an estimated sixty percentof reps hit their quotas. Sales is a challenging field. At times, it can feel like the...
02/02/2023
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Council Post: 3 Ways To Generate More Content By Engaging All Employees
Christine Slocumb is a transformational B2B marketing leader and the President ofClarity Quest Marketing. Enterprise buyers come from all departments, often in teams of 10 or...
01/31/2023
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Exclusive: How TikTok scrutinizes and scores the creators on its shopping platform
A career as a TikTok creator can be described as equal parts glamorous and soul-crushing. You don’t need to look far for stories of those who achieved Tok-stardom, only to be...
01/31/2023
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5 Reasons Why Video Content Is Imperative for Your Website’s Success | HackerNoon
The rise of Instagram and Snapchat has overhauled how readers digest information. The power that images used to project towards consumers no longer holds the same impact the way...
01/31/2023
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How Brands Can Harness Web3 Fandom
The move toward Web3 is changing what it means to be a fan -- and brands need to shift their thinking as well. Web 2.0 has relied on Big Data to drive engagement by tracking...
01/31/2023
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Helping Entrepreneurs Get To Where They Want To Go Faster
John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Marketing Against the Grain, hosted by Kip Bodner. And Keion Flanigan is brought to...
01/30/2023
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How seasonality affects the SERPs and what it means for SEO
As we head into another seasonal period, it’s time to prepare our holiday strategies to maximize client visibility for the deal-getters and the peak shoppsouing period. During...
01/29/2023
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Is Artificial Intelligence Good for Writing Interesting Content?
The vast majority of the things that we have in our homes were manufactured in a facility by a variety of different machines. The truth is so deeply ingrained within us that we...
01/29/2023
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