Articles about content marketing


Content Marketing Personalization Strategies to Make Customers Love You - Marketing Insider Group

Last updated: 01/16/2021

Don’t you love it when brands seem to be talking directly to you? Feeling that they “get” you makes a difference. While content personalization isn’t easy, there are lots of...

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How to Promote an Article: 76 Content Promotion Strategies for Blog Content

Last updated: 01/16/2021

Repurpose content We’ve prioritized the tactics within each section. This is based on our experience of the effectiveness of each tactic. As usual, prioritization is the key to...

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Top 5 Social Media Marketing Pitfalls

Last updated: 01/15/2021

The popularity of social media isn’t going away anytime soon, making it an important part of your overall marketing strategy. According to Statista, an estimated 3.6 billion...

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How to Craft a Content Marketing Strategy for Professional Services

Last updated: 01/12/2021

In the professional services industry, you’re selling yourself and your team as a service and often not explicitly pitching products. Because of that nuance, building trust and...

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How to Use Emotion in Your B2B Content Marketing to Build Connection

Last updated: 01/11/2021

We instinctively think that emotion in content matters more to B2C customers than to B2B ones within the context of B2B content marketing. But there’s a surprising find in this...

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How to Build a Content Marketing Funnel That Will Drive Sales

Last updated: 01/09/2021

Every marketer should live by the funnel. After all, why are we producing content? To generate leads, drive sales, and build authority. But those things will happen only if the...

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How to Create Better Word-of-Mouth Marketing | Website Designs Content

Last updated: 01/06/2021

Word-of-mouth marketing is perhaps the oldest form of marketing that exists, not only that it’s still one of the most effective forms of marketing. It’s just common sense that...

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Why research is important in your content strategy

Last updated: 12/30/2020

Research is important and can help us connect with audiences by sharing knowledge and by understanding our target audiences better. Those are two different areas of using...

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Content Marketing Trends in 2021 - business.com

Last updated: 12/27/2020

Content marketing is one of the oldest and most effective tools businesses have to connect with consumers. A helpful and informative post is just the thing to turn a casual...

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How to Define Business Success | Website Designs Content Marketing

Last updated: 12/27/2020

The truth is, business success is generally defined by having a profitable business that enables you to take care of your responsibilities plus having a little fun too. But, how...

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