Proforma Color Press

Proforma Color Press has been building strategic relationships with clients in Ventura, CA and surrounding areas to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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Social media customer service: Tips and tools to do it right - The Crowdfire blog

Social media customer service: Tips and tools to do it right - The Crowdfire blog

Over time, the use of social media sites has increased. More businesses are leveraging social media sites to grow their customer base and boost relationship marketing. Not only...

Anonymous Promo Pros Discuss “Quiet Quitting” In Their Companies & The Industry

Anonymous Promo Pros Discuss “Quiet Quitting” In Their Companies & The Industry

Not everyone taking part in the Great Resignation quits their jobs. The viral trend of “quiet quitting” defines those workers who remain in their positions and continue to...

The Online Ad Industry Has No Idea How To Talk About Itself

The Online Ad Industry Has No Idea How To Talk About Itself

Late last week, the Federal Trade Commission hosted a five-hour-long virtual public forum on “commercial surveillance” and data security. The forum was part of a broad and...

How to create and scale onboarding with sales training software

How to create and scale onboarding with sales training software

In an increasingly digital-first environment, many sales leaders are finding that traditional onboarding methods are outdated. Gathering a large, dispersed salesforce in the...

Why Don't Advertisers Take A Stand?

Why Don't Advertisers Take A Stand?

In 2015, former Mediacom CEO John Mandell stood in front of the Association of National Advertisers conference and told the industry what everyone already knew: agencies were...

GivingTuesday Toolkit for Companies and Brands

GivingTuesday Toolkit for Companies and Brands

GivingEveryTuesday GivingTuesday Toolkit for Companies and Brands Every year, for GivingTuesday, companies and brands show their commitment to doing good in creative ways. This...

How In-Game Advertising Will Become An Important Channel: Q&A With Viant's Jon Schulz

How In-Game Advertising Will Become An Important Channel: Q&A With Viant's Jon Schulz

With nearly 3 billion gamers worldwide, in-game advertising is becoming a valuable opportunity for marketers. This emerging channel is believed to be in the billions, but which...

Balance Brand and Influencer Power to Unleash Creativity in Emerging Digital Spaces - Advertising Week

Balance Brand and Influencer Power to Unleash Creativity in Emerging Digital Spaces - Advertising Week

Brands: as you voyage into newer platforms like TikTok, I know what you want from content creators. You want them to replicate your message, follow your cues and provide content...

How to Use the Power of Facebook Interest Targeting - Adscook Blog

How to Use the Power of Facebook Interest Targeting - Adscook Blog

Are you just entering the market or do you want to target new audiences as quickly as you can? There’s no better or more effective way to achieve this than by using the power of...

5 B2B Content Marketing Lessons from Pirate Movies

5 B2B Content Marketing Lessons from Pirate Movies

Avast, ye scurvy swabs! Today be Talk Like a Pirate Day, a holiday for landlubbers and seadogs alike. Ye don’t have to send cards or give gifts — just use your best nautical...

Courtside Isn't Just a Sports Drink, It's Also a 'Play' Drink

Courtside Isn't Just a Sports Drink, It's Also a 'Play' Drink

Sports drinks are a great way to hydrate and replenish electrolytes. But they’re usually full of added sugars, artificial sweeteners, and other additives and preservatives....

Why DTC Brands Need to Add a Confidence Layer to Their Data Stack - Retail TouchPoints

Why DTC Brands Need to Add a Confidence Layer to Their Data Stack - Retail TouchPoints

The modern data stack is not dead, in spite of the many conversations going around the internet to this tune. Challenging? For sure. Bloated? Yes. Out of touch with reality?...