Fostering positive customer journey experiences takes effort and planning. Here’s a roadmap for getting to your customer journey orchestration destination. These days marketers...
09/06/2024
John Jantsch (00:01): This episode of the duct tape marketing podcast is brought to you by the MarTech podcast, hosted by Ben Shapiro and brought to you by the HubSpot podcast...
09/04/2024
You want to deliver content that will make a difference to buyers … not send out more carefully groomed product content “selfies.” The classic American television show, The...
09/01/2024
Change is the only constant when it comes to running a business. In our digital age, change happens more quickly than ever before, and staying on the cutting edge is becoming...
08/31/2024
Organic search engine optimization (SEO) is the process of showing up higher on the search engine results pages (SERPs) naturally. Organic search is one of the most effective...
08/27/2024
Creating an effective email outreach strategy is something any business investing in digital marketing will have to face. Whether it’s for lead generation or nurturing, or for...
08/22/2024
I have fun helping people with their business and marketing strategies, and more often than not, I recommend some easy tweaks to their website. Most people are missing the same...
08/20/2024
In this post, we share email marketing statistics showing that, far from being dead, email marketing is an essential tool for attracting and retaining customers. Along the way,...
08/14/2024
People use social media to share pictures and videos, post updates, and connect with family, friends, and brands. Likewise, brands use these social media networks to grow their...
08/12/2024
Social media is a tool that allows users to build networks and groups of contacts to manage relationships and friendships. Individual users create a profile and post about...
08/02/2024
Social media marketing is the second-biggest market in digital advertising, coming in right behind search. What started out as a niche market that was primarily organic, social...
08/01/2024
Video is the most popular type of content online today. Every second, more than 200 hours of video are uploaded to YouTube alone. Because of this, businesses are using video...
07/30/2024