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Time to Get Your B2B Marketing Strategy in Order

Time to Get Your B2B Marketing Strategy in Order

You want to deliver content that will make a difference to buyers … not send out more carefully groomed product content “selfies.” The classic American television show, The...

Uncover Market Trends to Build a Sustainable Business Strategy

Uncover Market Trends to Build a Sustainable Business Strategy

Change is the only constant when it comes to running a business. In our digital age, change happens more quickly than ever before, and staying on the cutting edge is becoming...

What Is Organic Search?

What Is Organic Search?

Organic search engine optimization (SEO) is the process of showing up higher on the search engine results pages (SERPs) naturally. Organic search is one of the most effective...

How to Create an Effective Email Outreach Strategy

How to Create an Effective Email Outreach Strategy

Creating an effective email outreach strategy is something any business investing in digital marketing will have to face. Whether it’s for lead generation or nurturing, or for...

Five things you need to change on your website right now

Five things you need to change on your website right now

I have fun helping people with their business and marketing strategies, and more often than not, I recommend some easy tweaks to their website. Most people are missing the same...

Is Email Marketing Dead? Statistics Say: Not a Chance.

Is Email Marketing Dead? Statistics Say: Not a Chance.

In this post, we share email marketing statistics showing that, far from being dead, email marketing is an essential tool for attracting and retaining customers. Along the way,...

5 Types Of Social Media Networks And The Benefits Of Each One

5 Types Of Social Media Networks And The Benefits Of Each One

People use social media to share pictures and videos, post updates, and connect with family, friends, and brands. Likewise, brands use these social media networks to grow their...

What Is Social Media? Search Engine Journal

What Is Social Media? Search Engine Journal

Social media is a tool that allows users to build networks and groups of contacts to manage relationships and friendships. Individual users create a profile and post about...

How To Enhance Your Social Marketing Strategy With Audience Data

How To Enhance Your Social Marketing Strategy With Audience Data

Social media marketing is the second-biggest market in digital advertising, coming in right behind search. What started out as a niche market that was primarily organic, social...

The Ultimate Guide On How To Create A Professional Video For Marketing!‍ - Publicist Paper

The Ultimate Guide On How To Create A Professional Video For Marketing!‍ - Publicist Paper

Video is the most popular type of content online today. Every second, more than 200 hours of video are uploaded to YouTube alone. Because of this, businesses are using video...

Marketing Is Not as Complicated as You Think It Is

Marketing Is Not as Complicated as You Think It Is

Marketing Is Not as Complicated as You Think It Is Read the Playbook Okay, I’m just going to come right out and say it: Marketing is actually not that complicated.  You don’t...

How to Fix Bad Data — and Use It to Feed CX

How to Fix Bad Data — and Use It to Feed CX

Bad data can be the bain of a brand’s existence. Learn how to transform this bad data and use it to promote great CX. Poor data quality is often the cause of negative...