Latest Articles


Managing Your Time on Social Media Is Easier Than You Think

Last updated: 08/11/2020

Keeping up with all of the social media buzz that’s out there can feel a bit all consuming. If you aren’t careful you can actually spend too much time on your social media...

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What You Need To Know About Positive Branding

Last updated: 08/10/2020

The state of the world today with the Covid19 pandemic and anti-racist movements has shown us why positive branding is necessary for the success of any business. Today,...

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4 Ways to Use Personalization to Grow Your Ecommerce Website

Last updated: 08/10/2020

Do you want to take your online store to the next level and become a globally recognized brand? The path to the top of this journey isn’t easy, but it’s possible. You have to...

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Why eCommerce Listening and Benchmarking is Critical for Brands

Last updated: 08/10/2020

In a span of only a few months, the online commerce space leaped years forward, to name a couple of examples: US online sales grew76.2%year over year in June 2020, and Canada...

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Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Last updated: 08/10/2020

Mobile-first finance companies are disrupting the market left and right – especially in light of the COVID-19 pandemic. While we saw DAU (daily active users) stay pretty...

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How to Develop a Competitive Brand Position for a Startup Business

Last updated: 08/10/2020

Creating and running your own business needs a great deal of work, and it involves bringing your vision to life. For lots of companies, the path is full of mistakes, hazards,...

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Signs Your Marketing Strategy Needs a Makeover - business.com

Last updated: 08/09/2020

Business leaders understand the value of building a robust marketing strategy. Diversifying content across social media, email and your website is essential for...

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Business Development Return On Investment During New Normal

Last updated: 08/09/2020

In the marketing world, many businesses focus on ROI (return on investment). However, when the business does not obtain the immediate monetary results it desires, the decision...

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What Is Content Marketing and Why Is It Important in 2020 and Beyond?

Last updated: 08/09/2020

LinkedIn Content marketing is everywhere these days … or is it? Type “what is content marketing” into Google and you’ll get 2.98 billion results. As far back as page 14, you’re...

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3 Types of Social Media Posts to Increase Engagement

Last updated: 08/09/2020

It’s an age-old question: what should I post on social media for my business?When it comes to social media, engagement is the ultimate name of the game. You want to start...

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