Last updated: 06/12/2021
We’ve all been in that situation. You come to a website with a clear intention of spending some money, but something just seems off. The navigation feels overwhelming,...
Last updated: 06/12/2021
When in your lifetime has digital media been such a hot topic of conversation? If you are reading this column, you obviously read MediaPost, so media has always been a hot...
Last updated: 06/12/2021
In spite of all the evidence, many advertisers continue to resist the idea of advertising with video. Yes, trying and investing in a new channel is scary — but the numbers...
Last updated: 06/12/2021
CEO of MindSEO, a Digital Intelligence company. Director of the Portuguese Marketing Association. Google trainer and University Teacher. The creation of a well-structured and...
Last updated: 06/12/2021
Recent results from IDC’s 1Q 2021 Consumer Tech Brand Sentiment survey reveal the most trusted tech brands and the attributes which make them successful. Read on to find out...
Last updated: 06/11/2021
Many studies report on consumer trust in brands. Here’s one that does the same for B2B: The 2021 B2B Trusted Brands Report from Sagefrog. Trust this year is largely based on...
Last updated: 06/11/2021
From the moment new work enters the business to delivery and invoicing, printing businesses are a mix of orchestrated and structured activities and ad hoc business decisions....
Last updated: 06/11/2021
Sign up for our daily digital marketing news brief today, free. The Content Marketing Institute describes content marketing as a “strategic marketing approach focused on...
Last updated: 06/11/2021
In a way, the retail environment has become saturated and challenging for industry bigwigs as well as new entrants. Every business is facing mounting price pressure from...
Last updated: 06/11/2021
When innovative technology is introduced in the retail environment, sometimes its best use is not the first use. In-store robots, connected eyewear, and RFID are all solutions...
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