Latest Articles


Brand Marketing During Coronavirus: What You Need to Know

Last updated: 05/21/2020

When I say the word “brand,” what comes to mind? A corporate giant like Amazon, or the colours of a company’s logo? Actually, brands are much more than just a visual...

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How to Use GIFs in Your Marketing to Boost Engagement

Last updated: 05/20/2020

GIFs have gone from something mostly teens once used on Tumblr to a cultural online staple today. Why not use them to enliven your social media? To some, the acronym GIF (short...

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A Mini-Guide for Doing Influencer Marketing Right [Infographic]

Last updated: 05/20/2020

It’s quaint to recall that just a few years ago, top business blogs were still featuring posts on how to convince your boss to invest in social media marketing. Today, 90% of...

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How To Optimize Your Social Media Content Calendar

Last updated: 05/20/2020

Law How To Optimize Your Social Media Content Calendar Social media marketers know that curating, creating and posting social content can take a lot of time. In fact, many...

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Fix up your social media marketing

Last updated: 05/20/2020

Twitter goes beyond just clicks. There is messaging, content promotion, brand recognition, sales, marketing and overall engagement. Barry Feldman and Madalyn Sklar talked about...

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9 Tips to Build Your Brand Awareness

Last updated: 05/20/2020

There are over 1 billion websites on the internet (according to Netcraft’s January 2020 Web Server Survey). So how does a solo entrepreneur, or any business for that matter,...

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8 ways retailers can move surplus inventory during COVID-19 - Search Engine Land

Last updated: 05/19/2020

Retailers have been forced to adapt to a new marketing landscape in light of COVID-19. Some retailers have successfully pivoted to new consumer demands, leveraging their...

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Enhance Your Business Savvy During COVID-19 - Calendar

Last updated: 05/19/2020

Enhance Your Business Savvy During COVID-19 Search Business Tips Tuesday, May 12th, 2020 Like so many of you, it’s been a challenge as of late. I’ve been trying to put on a...

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How to Monitor SEO Topic Clusters, Silos | Practical Ecommerce

Last updated: 05/19/2020

An internal linking strategy around topic clusters or silos can improve site architecture, help search engines understand your content, and improve how important pages rank on a...

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Crazy Social Media Hacks to Boost Your Online Visibility | PromotionWorld

Last updated: 05/19/2020

Sachin Agrawal is an Enterprise Architect and heads up Business & Technology at Tarika Technologies. He carries expertise and a flair for writing on Management Consulting,...

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