Proforma Color Press

Proforma Color Press has been building strategic relationships with clients in Ventura, CA and surrounding areas to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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‘I’m Just Me’: Women Owners of Promotional Product Businesses Share Their Stories

‘I’m Just Me’: Women Owners of Promotional Product Businesses Share Their Stories

In honor of Women’s History Month, leaders of small companies in promo discuss the challenges they’ve faced and the need to promote each other’s achievements. Nenette Gray’s...

Sales Training on Your Customer’s Backstory: It Comes Down to Your Questioning Skills

Sales Training on Your Customer’s Backstory: It Comes Down to Your Questioning Skills

When I meet someone embarking on a sales career, I gladly offer this critical advice: Learn your customer’s backstory. Every customer has one, but most salespeople don’t bother...

How

How "Selling With Your Own Wallet" Kills Your Retail Sales

Let’s be honest, a lot of people are afraid of retail salespeople. For that matter, they are afraid of anyone who says theysellsomething. Most people like theillusionthat...

Five Intangible Qualities For Success — Jeff Bajorek | Sales, Prospecting, and Leadership Expertise

Five Intangible Qualities For Success — Jeff Bajorek | Sales, Prospecting, and Leadership Expertise

As I was getting ready to write this week's piece, I came across my friend Sam McKenna's LinkedIn post from Saturday morning. I have great respect for the work she does, but...

Are You Creating Value, Building Value or Adding Value?

Are You Creating Value, Building Value or Adding Value?

As a writer, I care deeply about words. Words and phrases have meanings. When used incorrectly, words can confuse others or obscure the meaning. The terms "creating value,"...

What Makes a Successful Sales Training Program? | Mindtickle

What Makes a Successful Sales Training Program? | Mindtickle

What Makes a Successful Sales Training Program? By Helen Waite Nov 21, 2022 Sales training is just one part of a seller’s roster of responsibilities. According to the 2022...

Autumn budget: business rates increases will hit larger printers

Autumn budget: business rates increases will hit larger printers

Industry bosses have reacted after Chancellor Jeremy Hunt revealed his autumn statement, which included a number of measures to slash public spending and raise taxes. Measures...

Are Your Sales Training Goals Changing with the Market?

Are Your Sales Training Goals Changing with the Market?

The market has shifted once again. Gone are the days of taking orders. The variables may be slightly different but the net result of a hot market cooling always brings to bare...

Security Solutions for Manufacturing Businesses

Security Solutions for Manufacturing Businesses

Securing digital transformation in manufacturing Digital transformation is changing the way organizations address cyber risk Manufacturing is undergoing a digital industrial...

The Future Of MedTech Sales - Embracing Hybrid Customer Engagement

The Future Of MedTech Sales - Embracing Hybrid Customer Engagement

The COVID-19 pandemic and the required shift to remote interactions have significantly reshaped medical device sales processes. MedTech companies have accelerated their digital...

6 Steps for Creating an Effective Sales Enablement Plan

6 Steps for Creating an Effective Sales Enablement Plan

6 Steps for Creating an Effective Sales Enablement Plan Posted in:  Content Management , Sales , Sales Enablement , Sales Enablement Strategy , Sales Training Sales is the...

How the IT Industry Can Use Social Media to Their Advantage | Bulkly

How the IT Industry Can Use Social Media to Their Advantage | Bulkly

The IT industry is one that has been growing at a rapid pace in recent years. This is due in part to the advancements in technology, and the fact that more and more businesses...