
6 Types of Marketing Strategies for Your Small Business
Many or all of the products here are from our partners that pay us a commission. It’s how we make money. But our editorial integrity ensures our experts’ opinions aren’t...
02/09/2025
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Contact Us Now!Many or all of the products here are from our partners that pay us a commission. It’s how we make money. But our editorial integrity ensures our experts’ opinions aren’t...
02/09/2025
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Data is gold dust in the digital marketing landscape, and as consumers increasingly become more aware of their privacy preferences there’s a need for brands to reorganize the...
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Success in business and in life depends on good decisions, and good decisions depend on two things. One, you need to know the facts. Two, you need to think about them...
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Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. But it can be quite costly, especially if...
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Technology has brought on a lot of amazing innovations, and artificial intelligence is one of them. Artificial intelligence has been around for quite a while now, and it has...
02/04/2025
My career started around the same time that Don Peppers and Martha Rogers published their book, "The One to One Future." Their ideas shook up marketing at the time and...
02/03/2025
Content marketing is creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined audience – to drive profitable customer action. The...
02/02/2025
The number of channels used to conduct business has grown year after year, according to a recent report from Retail TouchPoints. As consumers have turned to more sources to...
02/01/2025
You have a great idea, created a product or service, and now the "only" thing that awaits you is to place that product or service on the market. Have you thought about who your...
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Marketing strategy vs. marketing plan? Don’t get hung up on the theory and semantics, like the ancient theologians who debated questions like “How many angels can dance on the...
01/30/2025
When it comes to social media marketing, authenticity is key, but curating an authentic brand identity that helps you stand out online, helps you build trust and helps you gain...
01/29/2025