Proforma Color Press

Proforma Color Press has been building strategic relationships with clients in Ventura, CA and surrounding areas to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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What is social media marketing?

What is social media marketing?

Search Engine Land » SEO » Content » What is social media marketing? What is social media marketing? Learn what social media marketing is, how it helps brands gain more...

Why brands need to rethink social media brand safety—and technology itself

Why brands need to rethink social media brand safety—and technology itself

To understand the future, it’s wise to look at the past, so in an effort to fully appreciate why marketers struggle to make sense of today’s tech platforms, let’s go way, way...

Changing URLs for SEO reasons: When is it OK?

Changing URLs for SEO reasons: When is it OK?

Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. Before we dive in, let’s see...

Identifying an Effective B2B Target Market for Ads - PPC Hero

Identifying an Effective B2B Target Market for Ads - PPC Hero

There’s a very popular term in the world of marketing that goes something like, “talking to everyone is talking to no one.” This maxim is particularly true in the overly...

The Rise of the Granfluencer - The Social Standard

The Rise of the Granfluencer - The Social Standard

Social media has historically been a young person’s game, flooded with 20 somethings boasting millions of followers and scooping up massive collaborations. Recently however...

How These Entrepreneurs Set Boundaries During The Holidays

How These Entrepreneurs Set Boundaries During The Holidays

While the holidays are a busy time for most small businesses, these entrepreneurs incorporate boundaries into their schedules to achieve a good work-life balance. For the...

How to choose the right content marketing agency

How to choose the right content marketing agency

With just a few strategic pieces in place, content marketing can work outrageously well. Businesses that blog generate 67% more leads than businesses that don’t blog. They...

Three Ways to Set Your Clients Up for Success

Three Ways to Set Your Clients Up for Success

You and your clients know that marketing is a crucial component of business—but not just for the obvious reasons. Yes, you help clients reach and exceed their marketing and...

Automation Can Never Replace Human Ownership of Social Media

Automation Can Never Replace Human Ownership of Social Media

If you’ve ever worked in social media or digital marketing for a brand, chances are you’ve had your fair share of moments when panic sunk in as you’ve realized something that...

Successful Marketing Begins With Data Analysis | Socialnomics

Successful Marketing Begins With Data Analysis | Socialnomics

Consumers today are not as easy to target as they once were. As a result, conventional marketing strategies that focus more on making a sale and less on the actual customer...

5 Types of Content for Growth Marketing Strategy

5 Types of Content for Growth Marketing Strategy

In today’s digital world, growth marketing strategy is more important than ever. If you’re just starting a business, ramping up operations, or looking to build a name for...

How To Stretch Your Marketing Budget With Person-Based Advertising

How To Stretch Your Marketing Budget With Person-Based Advertising

Marketing professionals are probably tired of hearing that they must “do more with less.” This common refrain has long haunted marketing departments, which historically bear the...