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In November, Instagram will begin to let some influencers build media kits within the app through a new feature called "creator portfolios." Creator portfolios are part of the...
05/04/2023
Marketing Wins During a Recession WHEN THE MARKET IS A MESS, THE BEST BRANDS GET TO WORK There's a lot of talk these days about recession: Are we in one? Is there one on the...
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October 10, 2022 Content Chat Recap: What It Takes to Be a Content Entrepreneur [Creator Economy Benchmark Research] October 17, 2022 by Alek Irvin Leave a Comment More people...
05/04/2023
There is a plethora of event management systems available – but they are not all the same. Whilst many have lots of bells and whistles, you need to make sure that they have...
05/03/2023
Call it the revenge of analog. Despite the ongoing lurch to digital marketing for the past several years, pre-web advertising vehicles such as direct mail are making a comeback....
05/02/2023
Much of what I help clients accomplish with modern selling strategy and sales training is about communication trends. The modern sales professional understands buying decisions...
05/02/2023
With both Netflix and Disney+ about to enter the fray, ad-supported streaming is about to get a lot more competitive. And with the world’s largest streaming service diving in...
04/29/2023
B2B lead generation marketers: Have you tried Google Discovery ads yet? Unlike Search ads, Discovery ads are visual, responsive, and dynamic. Format and exact layout will...
04/28/2023
Psychology is the science that studies human behavior. As a discipline, it can be helpful to apply it to the world of advertising and marketing in order to help improve the...
04/28/2023
When I first noticed YouTube hashtags being featured in videos, I thought they looked silly. At the time, I thought hashtags were only useful for platforms like Twitter or...
04/27/2023
Tools That Fight Disinformation Online Search for tools that fight disinformation by name, type, or by keyword: Search by Keyword Adblock Plus Adblock Plus is a browser...
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Are Suppliers from Mars & Distributors from Venus? 10/21/2022 | Steve Woodburn, The Only Constant is Change John Gray’s best-selling 1992 book, “Men Are from Mars, Women Are...
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