Proforma Color Press

Proforma Color Press has been building strategic relationships with clients in Ventura, CA and surrounding areas to assist them with growing their businesses. Our size and strength as a company, allows us to tap into different divisions and bring to our clients best in class products and services they can rely on.

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How and Why to Take a Social Media Break

How and Why to Take a Social Media Break

Nothing is healthy in excess amounts, including social media. In this article, we share the reasons for and benefits of taking a social media break, as well as insight into what...

YouTube marketing – A complete guide for your brand

YouTube marketing – A complete guide for your brand

You may think that YouTube is just a website for watching videos, but it’s actually much more than that. YouTube is one of the most popular social media platforms, with over 2.6...

How To Refresh Old Content

How To Refresh Old Content

How To Refresh Old Content Try BuzzSumo Free For 30 Days Every content marketer knows that new content helps your site generate more traffic and diversify its rankings. But few...

How Should Global Brands Engage Gen Z During The World Cup?

How Should Global Brands Engage Gen Z During The World Cup?

In the United States, search interest in the “Super Bowl” spikes every January, so Americans can be forgiven for mistakenly thinking that it represents the biggest sporting...

How to make web accessibility a part of digital marketing efforts

How to make web accessibility a part of digital marketing efforts

MarTech » Customer & Digital Experience » How to make web accessibility a part of digital marketing efforts How to make web accessibility a part of digital marketing...

Here's how to find value in digital transformation

Here's how to find value in digital transformation

“Digital transformation is not just around automating your processes, doing a back office discipline, and making sure that you’re becoming more productive. There’s another piece...

Put Marketers First in World of Experience Management

Put Marketers First in World of Experience Management

Organizations should put the marketer's experience first when selecting an experience management solution like Web CMS. Recently, I had the opportunity to collaborate with a...

How to Optimize Landing Pages to Enhance Customer Experience

How to Optimize Landing Pages to Enhance Customer Experience

While every page on your website should serve a purpose and add value for visitors, landing pages deserve special attention. These are the pages you actually pay to drive...

What is social media marketing?

What is social media marketing?

Search Engine Land » SEO » Content » What is social media marketing? What is social media marketing? Learn what social media marketing is, how it helps brands gain more...

Why brands need to rethink social media brand safety—and technology itself

Why brands need to rethink social media brand safety—and technology itself

To understand the future, it’s wise to look at the past, so in an effort to fully appreciate why marketers struggle to make sense of today’s tech platforms, let’s go way, way...

Changing URLs for SEO reasons: When is it OK?

Changing URLs for SEO reasons: When is it OK?

Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. Before we dive in, let’s see...

Identifying an Effective B2B Target Market for Ads - PPC Hero

Identifying an Effective B2B Target Market for Ads - PPC Hero

There’s a very popular term in the world of marketing that goes something like, “talking to everyone is talking to no one.” This maxim is particularly true in the overly...