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Today businesses benefit from incorporating a range of strategies to meet marketing goals and increase their customer base. Determining which marketing strategy or strategies...
05/04/2024
Social media continues to be an essential way for businesses to connect with their customers. With the constant evolution to stay relevant, Instagram Reels emerged to compete...
05/03/2024
For companies these days, brand reputation is undeniably linked to success. Yet, one of the best digital marketing tools for building that reputation, expanding your online...
05/03/2024
Last year I wrote about how print technologies are integrating with other digital marketing technology tools. While these technologies are becoming more mature and easier to...
05/03/2024
There's only one real metaverse and its greatest expression yet is Hubs. For all the breathless hype, "the metaverse" remains misunderstood. The broadest-possible...
05/02/2024
Los Angeles-based strategy and creative agency Phenomenon has changed its name and its focus. The new agency will be called Human Standard, which it stated was done to reflect...
05/02/2024
Brands often turn to freelance writers or marketing agencies to scale up content production. But that’s not always a smooth process. These issues mean your content team has...
05/02/2024
Search Engine Land » Channel » PPC » Search marketers agree: automation the least favorite part of PPC Search marketers agree: automation the least favorite part of PPC We asked...
05/01/2024
Are you struggling to create awareness for your brand? Social media is a great way to get the word out. No doubt, brand awareness is important for your business growth. To...
05/01/2024
Social media is a beast. It’s not something that can be mastered in one sitting. It takes research, a lot of practice, and knowledge of what works for your company. Heck, I’ve...
05/01/2024
Did you know there are more than 4 Billion users on social media across the globe? It’s not a secret that social media is an immense force, and many users are having a good...
04/30/2024
Sign up for The Key Point of View, our weekly newsletter of blogs and podcasts! The entire global packaging market is expected to exceed $1 trillion in 2023. Despite its...
04/30/2024